
The Insurance & Financial Services team requested an identity for their 2025 annual conference - the theme was 'IFS in an ever-changing world'. I captured the idea of continuous change through a series of continuously looping 3D spirals, inspired by murmurations of birds. The spirals translated to the many digital assets across the conference including the multi-screen animated agenda, the portrait welcome screen and of course the presentations themselves. Physical assets included venue print and the conference lanyards.The conference branding gathered great feedback and would be successfully adapted for the IFS Scotland Conference in March 2026.
HyMANS ROBERTSON LLP
motion-led event branding








